OnCourse Marketing

Clients

We can’t say we have a long list of clients. We have a short list of very select clients ranging from Fortune 500 companies to small start-ups. The one thing they all have in common is the desire to get the best possible work and to think beyond the obvious.

Our current and former clients include:

  • Hollywood Video,
  • Countrywide Home Mortgages,
  • Pep Boys,
  • TXU,
  • NeoHydro
  • GTE Long Distance,
  • Jiffy Lube, and
  • Japan Radio Corporation.
Through a division of Maritz Marketing Research, we have conducted hundreds of interviews and focus groups for end-clients such as GE, Starbucks, Tivo and Chevrolet.

Projects

  • Web applications for direct marketing order placement and result tracking.
  • Contact strategy and lifecycle management for several customers with databases up to 31 million households.
  • Custom tool to integrate purchasing and marketing activities for national retailer.
  • Store optimization model for national service center.
  • Integrated email addresses from many sources into one database with automated updates for national retailer.
  • Conducted brand research, recommended brand strategy and executed new brand rollout for major utility company.
  • Custom research plan, execution and detailed direct marketing plan for national retailer.
  • Trained internal resources to manage direct marketing function for several retailers.

 

 

 

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